Dawn

The Look

This is the perfect example of the style power of minimalism. Here we played up traditional tailoring with a slightly boxy lens shape, architectural elements and oversized proportions to take this iconic look forward and make it an easy update to even the simplest look.

Made from premium lightweight frame materials adjustable for your personal fit. Oversized lenses provide a wide-open view for reading with less head movement and give greater coverage from Blue Light + UV.

Medium Fit

The Inspiration

Style is your blank canvas. Don’t like what it says, start again. Paint the picture differently.

The Lenses

Premium grade digitally surfaced progressive lenses for wide field of view + easy adaption

Individually ground mid-index 1.56 lenses known for sharp optics, reduced lens thickness + weightlessness

Integrated adjustable nose pads for custom fit + proper lens alignment

Photochromic light adapting gray lenses that adjust from clear indoors to sunglasses outdoors with full UV protection to your eyes + surrounding skin

Premium anti-glare coating eliminates eyestrain indoors at the computer + sun glare outdoors

Blue light blocking clear to maintain color resolution + block out sleep disturbing blue-violet + harmful UV light

Premium hard coat for scratch resistance + hydrophobic coated for smudge resistance

Lightweight + Travel Easy Case + Premium Microfiber Cleaning Cloth Included