Our Cause

Alzheimer’s is being described as the “defining disease of the baby boomer generation”… our generation.  Right now, 5.4 million Americans have Alzheimer’s and the rate is rapidly rising as the country’s 78 million baby boomers age.  Caring for someone with Alzheimer’s is a heart wrenching, draining experience as you see their personality change, memory erode and simple skills become impossible.

Even though some of us are busy now caring for our parents or other loved ones with this disease, we also have to be concerned with how we will be cared for. If Alzheimer's Disease increases at its current rate, Medicare, Medicaid, health insurance and our savings will not cover the huge expense of the needed around the clock care.

The answer lies in increasing funding in research so that a cure can be found. Alzheimer's is comparatively underfunded to other major diseases. Realizing the impending health crisis the government is stepping up its funding of research and caregiver support. But it still lags far behind. http://www.alz.org/boomers/

Even if you are not directly involved with someone who has Alzheimer’s, this is a critical issue that must be dealt with aggressively because of the medical and financial burden it will have as the population ages.

On a personal note, when I started working on Renee’s Readers in around 2011, slightly after my mother was showing her first signs of Alzheimer’s, it was a disease that was spoken about in whispers. My brother and I cared for her determinedly, regardless of its physical and emotional stress, whose affects we still feel even after her death. In the last couple of years, so much progress has been made in creating awareness and in Alzheimer and caregiver support as the numbers of those diagnosed has risen dramatically. I am hopeful that soon a treatment may be available, as so many caregivers, wonder if this will be our fate also.

For more information about Alzheimer's disease or to find out about Alzheimer's Donations Visit 



Renee's Readers donates a portion of each sale to Alzheimer's research and support services.